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Story-based Branding for Small, Solo and Encore Entrepreneurs

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Storytelling Videos

 

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The Art of Storytelling, From Parents to Professionals. Professor Hannah B. Harvey, East Tennessee State University. The Great Courses. The Great Courses offers DVD, audio, and online streaming courses on a wide variety of topics. This course is for parents and professional storytellers, but if you are thinking of using oral stories as part of your marketing, you will find this course valuable.

Why We Need More than One Story
Often marketers are advised to build a great core story. The advice often ends there. But a single story is very limiting. Watch this powerful video. Although not a business story, it is completely relevant to the business owner.
The danger of a single story

Branding through Stories

Using your web site 404 error page to further your story. (I am so disappointed that my web platform does not allow me to create a custom 404 page. If you have the option, I encourage you to create your own 404 page and delight your readers.)
A great example of how the details will make all the difference.
The story of a page not found.

Deep Practice

Build More Myelin
The key to developing any skill is to repetition–but of course the right repetition. The old adage of Practice Makes Perfect is incorrect. Practice Makes Permanent is correct. So what you need is perfect practice! Watch the video to better understand the role your brain plays in your skill development.
The Talent Code on Myelin

The Bronte Sisters
The story of the Bronte sisters is usually one of awe: how could these girls, isolated, uneducated and timid, produce such masterpieces of English literature. The true story is entirely different and is a wonderful example of deep practice methods at work.
The Talent Code: The Bronte Sisters

Inspiration for How We Use Deep Practice
This video and accompanying 4 principles show the roadmap we use for our program and provides a stunning demonstration of the power of this learning technique.
Learn to dance in a year

 

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Unstoppable Brand ™
Part of The 10X Group
725 College Avenue, Suite 1
Santa Rosa, CA 95404

Phone: (707) 291 7046
jwentworth@
unstoppablebrand.com

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